Research and Policy

Into Z Future - Meet Generation Z, the next generation of super creatives

Into Z Future - Meet Generation Z, the next generation of super creatives

Into Z Future is a new study by Snapchat and JWT Intelligence revealing gen Zers as the next generation of Super Creatives.
Having grown up with social media, digital creative tools and entrepreneurial online platforms at their fingertips, generation Z (ages 13 to 22 years old) is the most digitally creative generation to date.
Download the 70 page research report and infographics.

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